How many of us click on Snapchat when we’re bored and aimlessly scroll through people’s stories?! I know I do this all the time. I like to think of Snapchat as SnapCHAT – a platform to actually chat rather than somewhere to do everything from liking pictures, commenting on posts, to making purchases right there on the spot. So, let’s talk about the realities of Snapchat: #1: It’s not a standard platform for growth. Because you can’t see followers, likes, and other metrics, it’s difficult to know how you’re growing. Unless of course, you’re one of the top people on the platform, in which case you probably don’t need to worry about it! Stories are a terrific way to share day to day operations, BTS, events, etc. (which we’ll talk about later in the post). Although Snapchat isn’t the best place to grow, there are ways to improve your reach. Some influencers have made up to 100K per WEEK by using Snapchat, so it’s possible to see great results if you use it the rig...